Posts tagged QR

How to generate a QR code and track site visitors from it Format your URL to include additional tracking parameters for your analytics platform. I use Google Analytics, so the URL looks like this:http://YOURURL.COM/SPECIFICPAGE/?utm_source=SOURCE&utm_medium=MEDIUM&utm_campaign=CAMPAIGN-ID  Test the URL by pasting it into a browser and ensure it goes where you intended Add the URL using a free online QR code generator (look for one that gives you high resolution downloadable images without watermarks or redirects, like this one) Download the QR code to your computer and snap a photo of it with your phone using a QR code reader, such as the Google Search App, to ensure that it goes where you intended.  Although there is usually a delay, you should begin seeing the visits in your analytics dashboard within a few hours. You can now drill down to the SOURCE, MEDIUM and/or CAMPAIGN level to track visitor behavior from your QR code.

How to generate a QR code and track site visitors from it

  1. Format your URL to include additional tracking parameters for your analytics platform. I use Google Analytics, so the URL looks like this:

    http://YOURURL.COM/SPECIFICPAGE/?utm_source=SOURCE&utm_medium=MEDIUM&utm_campaign=CAMPAIGN-ID
     
  2. Test the URL by pasting it into a browser and ensure it goes where you intended
  3. Add the URL using a free online QR code generator (look for one that gives you high resolution downloadable images without watermarks or redirects, like this one)
  4. Download the QR code to your computer and snap a photo of it with your phone using a QR code reader, such as the Google Search App, to ensure that it goes where you intended. 

Although there is usually a delay, you should begin seeing the visits in your analytics dashboard within a few hours. You can now drill down to the SOURCE, MEDIUM and/or CAMPAIGN level to track visitor behavior from your QR code.