Posts tagged social networks

As in-feed ads appear, Facebook attempts to educate users on “how they make money” (click through for landing page)

As in-feed ads appear, Facebook attempts to educate users on “how they make money”

(click through for landing page)

Google+ opens their doors to the everyone. My daily followers triple. Sounds like a good thing, but unfortunately, about 1/3 of the new followers are fake accounts being built by spammers. Looking forward to seeing how Google handles this influx of bogus accounts, which IMO will be the downfall of Twitter.

Google+ opens their doors to the everyone. My daily followers triple.

Sounds like a good thing, but unfortunately, about 1/3 of the new followers are fake accounts being built by spammers. Looking forward to seeing how Google handles this influx of bogus accounts, which IMO will be the downfall of Twitter.

Using Google+ Circles

Online social platforms attempt to force us to map our ever-changing social graph. Google+ uses “circles”, which makes dragging and dropping our connections into animated buckets – dare I say – fun.

Here are some reasons why and how you should use Google+ Circles:

PRIVACY is a key use of putting people in custom circles with appropriate settings to avoid viewing by outsiders. If you are like me, you’re only comfortable with certain people seeing what you’re talking about and sharing. (Now if I can only get my connections to understand that sonograms of the unborn embryos inside them is a private, family topic)

 Similar to those thoughts on privacy, RELEVANCY is important if you want to maintain your online connections.  I’m sure that my mother doesn’t care to know that email open rates are dropping year over year, but my online marketing geek friends do. Consider what kind of content you put out and ensure that posts are visible to those circles.

Taking relevancy a step further, some communications require LOCAL CONTEXT and shouldn’t be pushed to the masses.  Consider a “Locals” circle for posts like “Has anyone tried the new restaurant on Main Street?”

An important thing to note is that these tips aren’t only for Google+ users. While it isn’t highly visible, Facebook also has a “lists” feature that does basically the same thing as circles. Unfortunately it is buried in your privacy settings and not many people use this valuable feature.

I’m just getting familiar with Google+ myself, so expect more observations and tips as I dig in.

Google+ field trial Should I feel special knowing that Google+ is growing by a million users per day? Are you on Google+? What do you think?

Google+ field trial

Should I feel special knowing that Google+ is growing by a million users per day? Are you on Google+? What do you think?

Facebook announces the SEND button, a social plugin that websites can use to let people send a link to a friend through Facebook Messages, post it to a Group, or email it to an individual. It is different from the LIKE button, which places the liked item in your feed as opposed to sending directly to an individual or a group.

Facebook announces the SEND button, a social plugin that websites can use to let people send a link to a friend through Facebook Messages, post it to a Group, or email it to an individual.

It is different from the LIKE button, which places the liked item in your feed as opposed to sending directly to an individual or a group.

5 things to avoid on Facebook Forward to your friends if you think they need to brush up on their Facebook etiquette.

5 things to avoid on Facebook

Forward to your friends if you think they need to brush up on their Facebook etiquette.

LIKE means SHARE for Facebook users

We’ve all seen it, the Facebook SHARE and LIKE buttons on blog posts, videos and other content throughout the web. Until now, LIKE meant a small story posted on your newsfeed and Facebook could get an idea of how important that content is. 

It seems that Facebook has released an update that changes the LIKE button’s functionality also SHARE the content. Now, after clicking the LIKE button, a full story with a headline, text snippet and thumbnail will be posted to your profile wall and into your friends news feed. You’ll also be given an option to comment on the story link.

I would imagine that Facebook users may not be so whimsical with their LIKEs, given that it will appear on their walls and in their friends’ news feeds, but for publishers with compelling content online, they should get a boost in traffic.

My prediction - forced LIKEs will anger the friends of non-discriminating Facebook users almost as much as Farmville updates. 

How to update your Facebook security settings While on Facebook, look at the URL in your browser; if you see http: instead of https: then you don’t have a secure session. Go to Account » Account Settings » Account Security and click Change. At least check the first setting, since the default is non-secure. Also, you can check the second box to be sent a notification when any other computer or device accesses your account.

How to update your Facebook security settings

While on Facebook, look at the URL in your browser; if you see http: instead of https: then you don’t have a secure session.

Go to Account » Account Settings » Account Security and click Change. At least check the first setting, since the default is non-secure. Also, you can check the second box to be sent a notification when any other computer or device accesses your account.

Facebook Unifies UI As It Rolls Out New Design For “Pages”

Facebook Unifies UI As It Rolls Out New Design For “Pages”

Edge Shave Gel's "Anti-Irritation" Social Campaign

Smart tie in with social and their product…will keep an eye on this one…